Victoria Secret and Teads

Case Study: Victoria’s Secret Partnered with Teads to Boosts Sales in Peru

During April 2024, Victoria’s Secret set out to boost sales of its mist and lotions product line in Peru. The...

AI, Creativity, Data

Talks with Teads | Parvati Vaish, Havas Media Network, on Data-Driven Creativity and the Future of AI in Advertising

In the latest episode of “Talks With Teads,” filmed at Cannes Lions 2024, Natalie Bastian, Teads’ Global CMO, sits down...

Press Release: Category Leaders Outbrain and Teads to Merge, Creating an Independent End-to-End Advertising Platform for the Open Internet

The company will combine performance and omnichannel video offerings to become the preferred destination to drive full-funnel marketing outcomes across...

Outbrain + Teads Merge

Teads and Outbrain Merge to Form Leading and Independent End-to-End Advertising Platform for the Open Internet

Today we’re excited to announce a pivotal moment in Teads’ history: we are merging with Outbrain, a global leader in...

context and addressability

Talks with Teads | Oliver Saunders, Wavemaker, on the Role of Context and Addressability in Media

In the latest episode of “Talks With Teads,” filmed at Cannes Lions 2024, Natalie Bastian, Teads’ Global CMO, sits down...

Leah Meranus, CEO, Dentsu NA talks inspiration, storytelling, and AI

Talks with Teads | Leah Meranus, CEO, Dentsu NA on Inspiration Campaigns, Storytelling, and the Power of AI

In the latest episode of “Talks With Teads,” filmed at Cannes Lions 2024, Natalie Bastian, Teads’ Global CMO, sits down...

Readership Politics vs Football

UK Politics vs Football: How Brands Can Connect with Audiences Around Cultural Moments

In the build up to Men’s Euro’s England vs Spain football game, content consumed about Gareth Southgate was indexing higher...

Teads Olympics Insights: Media Barometer, Own The Moment

Winning the Screen: Strategies and Insights for Olympic-Sized Visibility

Every four years, the Olympics captivate a global audience, creating a unique and engaged viewership opportunity with 206 nations competing...

Cookie Deprecation Google Postponed

Google’s News, While Shocking, Changes Nothing… (or Changes Very Little)

The news that Google isn’t going to deprecate the cookie could finally mark the end of an 8 year vigil...

Women in Leadership, Lynn Branigan

Talks with Teads | Lynn Branigan, CEO, She Runs It on Diversity and Women in Leadership

In the latest episode of “Talks With Teads,” filmed at Cannes Lions,Lynn Branigan, President & CEO of She Runs It,...

Talks With Teads | Campaign Magazine on CTV, Creative Excellence, and AI

In the latest episode of “Talks With Teads,” filmed at Media 360 in Brighton, Natalie Bastian, Teads’ Global CMO, engages...

Nespresso + Teads Contextually Powered Case Study

Case Study: Nespresso Vertuo Mexico Contextually Powered Campaign

Nespresso, a leader in premium coffee solutions, partnered with Teads and Publicis Groupe to elevate their Vertuo Mexico campaign. The...

Outbrain + Teads Merge
Teads and Outbrain Merge To Form Leading Omnichannel Advertising Platform…